Your company vehicle or fleet can be one of your best advertising opportunities. Let BannerWorx help you take advantage of this opportunity with creative vehicle graphics such as vinyl graphics, vehicle wraps, and vehicle magnets.
The following statistics related to the effectiveness and value of vehicle graphics were gathered by the American Trucking Association. They will astound you…
- Placing your message on a vehicle will deliver between 100 and 200 impressions to potential customers for every mile driven.
- A typical delivery vehicle with your graphics on it can make 16 million visual impressions per year.
- In a survey conducted by the American Trucking Association:
- 97% of survey respondents recalled the ad displayed on trucks
- 96% indicated that vehicle graphics had more impact than billboards
- 98% felt that vehicle ads created a positive image for the advertiser
- It costs only 18 cents per 1,000 visual impressions of your vehicle graphics. By far the least expensive when compared to the following advertising mediums:
|Newspaper:||$10.89 per 1000 impressions|
|Television:||$9.68 per 1000 impressions|
|Magazine:||$5.96 per 1000 impressions|
|Radio:||$3.55 per 1000 impressions|
|Billboard:||$1.10 per 1000 impressions|
|Vehicle Graphics:||$0.18 per 1000 impressions|